For many men, yes, and the fix is confidence. Paying for a woman's attention can feel like company, but it does not give you what a real relationship gives you, and it can make the real thing feel harder. The research on loneliness is broad and the research on this one platform is thin, so no one can say it hurts every user. What you see in men who use it heavily is clear enough, though: the habit eases the ache for an hour and leaves the cause untouched.
What the platform sells
The site lets a woman charge subscribers for photos, videos and messages. Some of that is erotic content. Some of it is the feeling of a personal connection: a reply addressed to you by name, a greeting, a sense that she knows you exist.
That second product is the one that matters here. A man who is lonely and short on female attention can buy a version of it for a few dollars a month. It is easy, available at any hour and carries no risk of rejection.
Why it can deepen loneliness
It feels like a relationship but is not one. Real connection goes both ways. She learns about you, you learn about her, and each of you has to be considerate. A paid chat has none of that. It is built to keep you subscribed.
It removes the pressure that builds you up. Meeting a woman is uncomfortable. You get nervous, you stumble, and sometimes you are turned down. That discomfort is how men become confident. If you can get a feeling of closeness with no risk, you never practice, and the fear of the real thing grows.
It trains unrealistic expectations. Content is edited and staged. Real women have bad days, opinions and needs of their own. Men who spend a lot of time with curated fantasy often find ordinary dates less exciting and ordinary partners less satisfying.
It costs money and time. Money spent on subscriptions and tips is money not spent on a gym membership, a good dinner or a trip. Time spent scrolling is time not spent with friends.
It can become a habit. Like anything that gives quick relief, it can slide from occasional to daily. A man who feels worse afterward, hides it, or spends more than he planned has reason to look at what is going on.
Signs it is hurting you
Be honest with yourself. Warning signs include:
- Spending more than you can afford or more than you meant to
- Feeling empty, guilty or low afterward
- Choosing it over seeing friends or going on dates
- Hiding the habit from people you care about
- Finding real women less interesting than before
- Thinking that real dating is not worth the trouble
If several of these fit, the habit is taking more than it gives.
What the loneliness is actually asking for
Loneliness is a signal. It says you want closeness, shared experience and someone who knows you. A subscription cannot supply that. The only things that do are time with real people: friends, family, and a partner.
Men often avoid this because it takes effort. You have to leave the house, talk to people and risk some awkward moments. That is the price, and it is a good one.
How to get real connection instead
Start with friends. Reach out to the men you used to see. Join a team, a gym class or a club. Regular shared activity builds ties without forcing them.
Talk to women in daily life. A short chat with a woman at a cafe, a bookstore or a park costs nothing. It does not have to lead anywhere. The point is to get used to speaking to women again and to notice that most of them respond kindly.
Set a small goal. Say hello to three women this week. Ask one a question. Next week, aim a little higher. Small steps add up much faster than a single big leap.
Cut back gradually. You do not need to quit overnight if that is not realistic. Set a spending limit, delete the saved payment method, or schedule the time you would have used for something else. Replace the habit instead of just removing it.
Talk to someone. If loneliness or low mood feels heavy, see a counselor or a doctor. This is common, and it is not weak to ask for help.
Why coaching and confidence work better
The reason real approaches help is simple: they give you the thing you were buying. A genuine conversation with a woman who chose to talk to you feels very different from a paid message. It is warm, unpredictable and earned.
Many men dread the first step, so a coach in the field can make it far less lonely. You walk up with someone beside you who has done it hundreds of times, you get feedback straight away, and you see that women are far more receptive than the fantasy told you.
You do not need to be perfect. You need to start, and then keep going. The contact you get from real conversations is the thing the subscription was always imitating.
Written by Matthew Stevens, Co-Founder & Head Coach. More than half a decade coaching men across the US and worldwide.
Everything here comes out of real coaching work: the approaches, dates, texts and profiles we go through with the men we coach.




















