It is worth the money only if it gets you real dates faster than a free app would, and you can find that out cheaply. Elite Singles is free to join and charges for a subscription. It suits a man who wants a relationship and will write a full page. The site publishes no results for men, so the only proof that counts is your own count of dates after a short, paid test.
What the money buys
A subscription is what lets you use the site fully, and the site is built around people who want something serious. It describes itself as serious dating for ambitious and educated singles. New pages get a manual review, and photo verification checks that the photos match the person.
You also get chat and voice calls on one account for the website and the app. A voice call is a quick way to find out whether a woman is as good in conversation as her page suggests.
None of that is a promise of dates. The money buys access to a certain kind of site. What you do with the access decides whether it was worth it.
The costs that are not on the bill
Your time is the larger cost. A fuller page takes real effort to write well, and a rushed one wastes the subscription. Plan on an evening for the page and a few minutes a day after that.
The pool is the other hidden cost. The site is built for people who want a relationship, so it will feel slower than a big swipe app. If few members live near you, there are few women to write to, and paying more does not add any.
The terms matter too. The site says fees can change and are paid in advance for the plan you pick. A subscription may renew on its own unless you turn that off, and after a short trial window of a few business days, fees are not refunded. Read the checkout screen on the day you buy, because that is the price you will be charged.
Who gets his money's worth
Three kinds of man tend to get value from it.
The first wants a relationship and is tired of the speed of the free apps. The site's own description fits him, and the women reading are looking for substance.
The second writes well. A fuller page rewards a man who can say what he does and what a good week looks like in a few clear lines.
The third will move fast once a conversation works. A voice call or a drink after a few messages turns the subscription into dates instead of a long correspondence.
Who should not pay
A man who mostly wants casual dates is paying for the wrong thing, because the site says plainly that it is for long-term relationships.
A man with weak photos should fix them before paying for anything. A subscription multiplies what you bring. a dating coach says the same about every paid tier on every app: if the free version gets you nothing, the paid one multiplies nothing.
A man who will not write also loses. A one-line page on a site that asks for more looks like a man who did not try.
The one-month test
a dating coach's rule for any paid plan is to pay for a short stretch, track the results, and drop it if nothing changes. He also says refusing to spend on principle can hold a man back, so the test is neither never nor forever.
Pick the shortest plan on offer and turn off auto-renewal the day you buy. Then write down four numbers each week: women you wrote to, women who replied, calls or numbers exchanged, and dates set.
Run a free dating app next to it with the same photos, and keep the same four numbers for that one. The comparison is what tells you whether the money did anything.
How to read the numbers
Divide what you paid by the number of first dates you got from the site. That one figure is the honest cost per date, and you can set it beside what a free app gave you for nothing.
If almost nobody replies, the fault is usually in the page or the first line, not in the site. If chats start and stall, you are waiting too long to suggest a call or a drink. a dating coach's range is a plan within about four to seven short messages.
If you get dates and no second dates, the site did its job and the rest is on the date.
When to stop paying
Stop when the month ends and the numbers are flat, even if you feel the site just needs longer. Fix the first photo and the first line, and then decide whether to try again with a fresh month.
Keep paying when the site gives you better conversations than the free app and at least a couple of dates you were glad to go on. That is a plain return on the money, and it is the only definition of worth that matters.
Written by Matthew Stevens, Co-Founder & Head Coach. More than half a decade coaching men across the US and worldwide.
Everything here comes out of real coaching work: the approaches, dates, texts and profiles we go through with the men we coach.