Most first messages on dating apps get ignored, and it is rarely because the woman was not interested. It is usually because the message said nothing a hundred other men could not have said first.
"Hey" gets ignored because it asks her to do all the work. "You're gorgeous" gets ignored because it is about her looks and nothing else, and she has already read that line from several other people this week. Neither one gives her anything specific to respond to.
Build the message from something specific, not a script
The fastest way to write a message worth answering is to pull one real detail from her photos or her bio and build a single line around it.
If she mentions a hobby, ask about the specific part of it rather than the hobby in general. If a photo shows her somewhere interesting, reference the actual place or moment instead of a generic compliment. The goal is a message that could only have been sent to her. That is what proves you actually looked, instead of sending the same line to everyone in your matches.
That does not mean overthinking every message for ten minutes. Once you get used to scanning a profile for one usable detail, this takes less time than staring at a blank message box trying to think of something clever.
Comment on a photo or something she wrote, whichever gives you more to work with
Some profiles hand you an obvious opening in the bio, a prompt answer, or a specific interest. Others only give you photos. Either is fine to open on. The rule is simple: use whichever one actually has something specific in it, and skip the one that is generic.
A photo comment works best when it references something particular in the frame, not just "nice photo." A bio comment works best when it responds to something she actually wrote rather than restating it back to her.
Ask a real question, not a broad one
"How's your day going?" is a broad question. It gets a one-word answer because there is nothing specific to grab onto. A narrower, specific question tends to do much better, because it is easier to answer with something more than a single word.
Compare "What's your favorite way to spend a weekend?" to "Coffee shop or hiking trail on a Saturday morning?" The second one is easier and faster to answer, and it gives her an easy way to add her own detail on top of it.
Keep it short enough to answer in ten seconds
A first message does not need to be long to be good. A message that reads like a paragraph before she has replied once usually reads as too much too soon. One or two sentences beat a long, detailed opener almost every time, as long as they reference something specific and end on something she can respond to.
What to do when the first message goes unanswered
Not every well-written message gets a reply, and that is normal. Before assuming the message itself was the problem, check whether the match is still recent. A message sent the same day is far more likely to get a response than one sent to a match from a week ago that has already gone cold.
If a genuinely specific, well-aimed message still goes unanswered, it usually is not worth chasing with a second one right away. Move on to the next conversation rather than reworking the same message over and over. What actually works is not perfecting one message. It is sending specific, easy-to-answer ones, match after match.
Written by Matthew Stevens, Co-Founder & Head Coach. More than half a decade coaching men across the US and worldwide.
Everything here comes out of real coaching work: the approaches, dates, texts and profiles we go through with the men we coach.
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