Cancel it in the store you bought it from. If you paid through the App Store or Google Play, the subscription is managed there. If you paid on the web, only Hily support can cancel it, by email at support@hily.com or by message in the in-app chat. Deleting the app or your account does not cancel anything, and the subscription renews automatically unless you cancel at least 24 hours before the current term ends.
If you paid through the App Store or Google Play
A Hily subscription bought on an iPhone is billed by Apple, so you cancel it through your Apple subscriptions rather than inside Hily.
Open the subscriptions list for the Apple ID that paid, find Hily, and cancel. If you have more than one Apple ID, use the one that was charged. The subscription will not appear under the others.
A subscription bought on Android is billed by Google Play. Open the Subscriptions section of Google Play, signed in with the Google account that paid, find Hily, and cancel it there.
The same rule about accounts applies. If you use more than one Google account, check the one that was charged.
If you paid on the web
Web subscriptions work differently. There is no store to cancel through, and Hily says only its support team can cancel one.
You have two ways to reach them:
- Email support@hily.com.
- Write to them through the in-app chat.
Say plainly that you want to cancel your web subscription, and include the email address on your account so they can find it. Keep any reply that confirms the cancellation.
Deleting the app does not cancel it
This is the most expensive misunderstanding in the whole process. Removing Hily from your phone does not stop the subscription. Neither does deleting your account.
The charge is tied to the store or the web purchase, not to the app on your screen. Delete the app without cancelling, and the renewals carry on. So cancel first, confirm it is cancelled, and only then delete the app if you want to.
Cancel at least 24 hours before it renews
Hily subscriptions renew automatically. To stop the next charge, you have to cancel at least 24 hours before the end of the current term.
Leave it until the final evening and you may already be too late. The simplest habit is to cancel the day you decide, rather than waiting for the last day of the term. Then write the renewal date in your calendar anyway, so you can check the charge did not go through.
If you are unhappy with a charge that has already gone through, that is a separate question from cancelling. Cancelling stops future charges. It does not return money you have already paid.
Check that it really stopped
A cancellation is only finished when you can see that it is.
For a store subscription, go back to the same subscriptions list a minute later and look at Hily again. It should no longer show as renewing. If it still does, the cancel did not go through, so do it again. For a web subscription, wait for Hily support to confirm in writing, and keep that reply where you can find it.
Then look at your statement around the renewal date. If a charge appears anyway, you have proof that you cancelled in time, which makes the conversation with the store or with support much shorter.
Before you cancel, check what it did for you
Cancel if it is not working. But know whether it was working first.
a dating coach has no objection to paying for dating features. His objection is to paying blindly. His rule is to test a feature, see whether it makes a real difference to your results, and drop it if it does not.
So before you cancel, look back. How many matches did you get while you were paying, and how many turned into conversations and dates? Compare that with a similar stretch on the free plan. If Premium was clearly getting you more dates with women you liked, cancelling may cost you more than it saves. If the numbers look alike, cancel without a second thought.
If the app was never the problem
Many men cancel because nothing seemed to change, and they are right to. A subscription can only multiply what you already get.
My point is that if your photos and your openers are earning nothing, multiplying nothing by any amount still gives you nothing. More reach puts you in front of more women, but it cannot make them like what they see. Fix the page first. Then, if you ever try Premium again, you will be testing it on something that works, and the result will actually tell you something.
Cancelling does not mean giving up on the app. A free account can still like, match and chat.
Spend your daily likes only on women you would actually take out. Write to new matches the same day, with an opener built on something she shared. Then move a good chat toward a plan within a handful of messages. Those habits cost nothing, and they are exactly what any paid plan would have been multiplying anyway.
Written by Matthew Stevens, Co-Founder & Head Coach. More than half a decade coaching men across the US and worldwide.
Everything here comes out of real coaching work: the approaches, dates, texts and profiles we go through with the men we coach.