You cancel it wherever you paid for it. If you subscribed through the Apple App Store or Google Play, you cancel in that store's subscription settings. If you paid Bumble directly with a card, PayPal or Apple Pay, you cancel inside the Bumble app under Subscription details.
First, work out where you paid
This is the step men skip. It's why they end up tapping around the app looking for a button that isn't there.
Bumble sorts every subscription into one of three routes: the Apple App Store, Google Play, or a payment made to Bumble directly. Apple Pay counts as a direct payment. That is a different thing from paying through the App Store, even though both happen on an iPhone.
The quick way to tell is to check the store first. Bumble says an App Store or Google Play subscription shows up in that store's subscription list, along with its renewal date. If Bumble is listed there, that's where you cancel. If it isn't, open the Bumble app and look under Subscription details.
Your inbox is another clue. Bumble says receipts for App Store and Google Play purchases go to the email address linked to that store account. For a payment made to Bumble directly, its refund page refers to an order number. Whichever one you find tells you which set of steps below to follow.
Cancelling through the App Store on an iPhone
- Open Settings on your phone.
- Tap your name at the top, then Subscriptions.
- Find and select Bumble.
- Tap Cancel Subscription.
Cancelling through Google Play on Android
- Open the Google Play Store app.
- Tap your profile icon, then Payments & subscriptions, then Subscriptions.
- Select Bumble.
- Tap Cancel Subscription.
Paid Bumble directly by card, PayPal or Apple Pay
- Open the Bumble app.
- Tap the profile icon.
- Select Subscription details, then tap Manage your subscription.
- Choose to cancel.
If you can't get into Bumble to do this yourself, Bumble says to contact its support team and they'll help.
Bumble's steps are the same for Boost and Premium+. The route depends on how you paid, not on which plan you're on.
What happens after you cancel
Cancelling stops the next renewal. It doesn't cut you off that day. Bumble says you keep your paid perks until the end of your subscription date, so the weeks you've already paid for are still yours to use.
There is one exception. If you also ask Apple or Google Play for a refund and they approve it, Bumble says you may lose access straight away. The reverse is worth knowing too: if you ask for a refund, Bumble advises cancelling future renewals separately, as a step of their own.
Timing matters as well. Bumble says a plan renews on its own unless you cancel before the renewal date. Do it a few days early, not on the morning it's due.
And deleting your account is not a reliable way to cancel. Bumble warns that subscriptions may not stop when an account is deleted, and App Store ones won't stop at all.
Before you cancel, check what it did for your matches and messaging
Most men cancel Premium because it didn't feel worth the money. Sometimes that's the right call. Often the plan was never the problem.
What Premium adds is mostly about how you spend your time on the app. You get unlimited likes, Advanced Filters, and the Liked You tab that Bumble keeps for Premium subscribers. Those help you reach and sort more women. Your photos are still what she judges when your face comes up, and paying puts the same photos in front of more women, faster.
So ask yourself two honest questions. When you were paying, did the women you liked match with you? And when they did, did your messages turn into dates?
If the answer to the first is no, cancelling is sensible. The money does more on better photos, or on a friend with a phone and a free afternoon in daylight.
If the matches were coming but the conversations died, the paid plan wasn't the issue either. Your openers and the way you ask her out were. Fix those on the free version before you pay again.
The one man who should think twice about cancelling is the one whose matches were fine and who never answered half of them. For him, the answer is setting aside twenty minutes an evening, not switching plans.
Don't cancel on principle, either. Some men feel that paying for a dating app is needy, as if spending money to meet women says something bad about them. It doesn't. If a plan genuinely saves you time each week, that time is worth more than the fee. Judge the plan on what it does for your evenings, not on how it feels to pay.
Written by Matthew Stevens, Co-Founder & Head Coach. More than half a decade coaching men across the US and worldwide.
Everything here comes out of real coaching work: the approaches, dates, texts and profiles we go through with the men we coach.