Almost everything written about a done for you dating service describes the man it is for. That is the easy half, and it is the half you should trust least, because a description of the ideal client is written to make you nod along.
So here is the other half. There are four kinds of men who should keep running their own apps. If you are one of them, a service is a waste of your money no matter how well it runs.
The man who actually enjoys it
Some men like the apps. They like opening the thing on a Sunday and seeing who is new. They like writing the first message, and they get something out of a good exchange even when it ends up going nowhere.
If that is you, do not hand it over. You would be paying to have a hobby taken off you, and then paying again in the low irritation of not knowing what is happening in your own inbox. The whole arrangement exists for men who experience the apps as a chore. If they are not a chore for you, the value is not there.
The man who wants the skill
This is the larger group, and it deserves a straight answer rather than a clever one.
If what you actually want is to get better at this yourself, to write your own openers, to know why one photo outperforms another, to be able to build a dating life from scratch in a new city with nobody helping, then having somebody else do the work does not get you there. You learn this by doing the reps. Buying a way to skip the reps is exactly the wrong purchase.
Coaching is the better buy for that man, and we sell it. Coaching calls sit alongside the done for you work for this precise reason, and a man who wants the skill should be looking at those rather than at the service.
The man who will not show up
The service carries everything up to a woman sitting across a table from you. It does not carry that part, and nothing ever will.
So if the real problem is that you book dates and cancel them on the day, or that you have talked yourself out of the last three, the apps are not what is broken. Putting more dates on a calendar you already avoid produces more cancellations, not more relationships. That is a different problem and it wants a different fix.
The man who cannot stand the idea
Some men picture a message going out under their name and feel something turn over in their stomach. That is worth taking seriously instead of talking yourself out of.
The messages get written in your register and checked against how you actually talk, and men who start out uneasy usually stop being uneasy inside a couple of weeks. Not all of them, though. If the idea sits badly with you every single time you picture it, that is a real answer, and staying at the keyboard is the right call.
Who that leaves
Read those four back and notice what none of them says. None of them is about being bad with women, or being too old, or not having enough to offer.
What is left is narrower than the marketing usually admits. A man whose week is genuinely full. A man who knows what he is looking for well enough to say it out loud in four minutes. A man who will actually turn up on a Thursday evening when a drink is booked. A man who does not want the skill for its own sake and will not miss the swiping.
Notice also that three of the four are about time and one is about knowing your own mind. That is deliberate. The men this works for are not short on charm or short on options in the rest of their lives. They are short on evenings, and they have run out of patience for an activity that eats an hour a day and produces a drink with somebody once a month.
If you recognized yourself in three of those four, you are probably in. If you recognized yourself in the sections above them instead, you have just saved yourself a call, which is the reason they were written down first.
What the man who is left is actually buying
For him the arrangement is short enough to say in one breath. Our team redoes his photos and his whole profile, then runs the apps he wants to be on, reads who has shown interest against what he said he wanted, carries the conversations worth carrying, and books the evening. He shows up.
That runs on the mainstream apps and on the selective ones, Raya, The League, Luxy and Inner Circle among them, on the accounts he already has. The promise it starts against is plain: your first date within a week, or we keep working. What it steers toward after that is 2-3 dates each week, and that is a number a man has to genuinely want, because it fills up a calendar.
If that is you
The list above was written so that most readers would take themselves out of it. If you are still reading, the next step is a conversation about what your week actually looks like and who you are trying to meet.
See if you qualify, or read what the Online Dating Concierge covers first.
Written by Matthew Stevens, Co-Founder & Head Coach. More than half a decade coaching men across the US and worldwide.
Everything here comes out of real coaching work: the approaches, dates, texts and profiles we go through with the men we coach.
More from the library6 related articles
- 01Why You Would Hand Over the Apps and Still Learn to Meet Women in Person5m
- 02How a Team Keeps Two Matches From Landing on the Same Night5m
- 03How Long to Keep Trying on Your Own Before You Get Help With the Apps5m
- 04How a Dating Apps Team Decides Who Is Worth Pursuing5m
- 05The Group Photo Problem on Dating Apps5m
- 06Why One Team Running Your Dating Apps Beats Fixing One Piece at a Time5m