Should You Use Super Likes on Tinder?

Use a few, on women you picked for a reason you can name, and count what happens. A Super Like gets you a second look from a woman who sees a lot of men. It does not make her like what she finds. Spent on everyone, it tells her nothing, and it uses up the one thing it was meant to buy.

A Super Like asks Tinder to prioritize you for one woman. That is the whole product. She still looks at your pictures, reads what you wrote and decides for herself.

Your supply is limited, and how many you get depends on what you buy or which paid tier you hold, so check your own screen instead of trusting a number from a friend. The shortage is useful. It forces you to ask whether this particular woman deserves one.

a dating coach treats a Super Like, like a rose on other apps, as a procedural lever. In his video on beating the online dating numbers game, he says it brings your interest to her attention, which raises the share of attractive women who see you at all. In another video he says that in many cases it makes sense to pay to be seen by a woman who would otherwise never see you.

He names the cost too. You give away a little power, so the rest of your game has to be better afterwards. His math is that a better ratio of attractive matches can outweigh what you give up, provided your messages are good.

He is also firm that you should not spend blindly. Test each paid thing and see whether it works for you.

Three situations pass the test.

First, you have a specific reason. One man sent one to a woman because a picture of hers was taken in a London nightclub he knew well. That gave him something real to say, and he got her number in two messages. The star worked because the first line had somewhere to go.

Second, she is a woman who probably receives far more attention than she can answer. Some women collect hundreds of messages in a few weeks. A deliberate choice stands out in a crowd of casual taps.

Third, your own page is already strong. A Super Like multiplies what you have. Multiply a good set of pictures and a good line, and you get more of a good thing. Multiply nothing and you get nothing.

Skip it if you cannot finish this sentence: "I picked her because of this specific thing." Skip it if your pictures and your written part are weak, because more attention only brings the pass faster. Skip it if you are tempted to spend them in a burst because you have them.

A Super Like followed by a plain "hey" is the worst pairing on the app. The star says she is special and the message says you have no idea why.

My whole method is to test, tweak and test again. Here is a simple version.

Spend two weeks sending ordinary likes only, and write down how many women match and how many reply. Then spend two weeks sending a few Super Likes, each to a woman you chose for a named reason, and keep the same notes. Compare the share who reply, not the share who match, since replies are what lead to a plan.

If the second two weeks look no better, you have your answer, and you saved the money. If they look better, keep using a few, always for a reason.

The star already said you picked her. Your first message should say why, in a sentence or two, and keep it light. Do not explain the Super Like, and do not stack compliments on top of it.

Then follow My usual routine of short exchanges that head toward a plan. His own texts move from the first line to her number in four to seven messages, and he mentions drinks early so the invitation never appears from nowhere.

Treat a Super Like as an occasional, deliberate move. One or two a week, each with a reason, is plenty. If you cannot name the reason, send an ordinary like and keep the star for a woman who earns it.