You enter it on Tinder.com, in a browser, rather than in the phone app. If you already have an account, sign in on the website, tap your account icon, scroll down to Promo Code, then type the code in and submit it. If you are new to Tinder, the Promo Code link sits in the footer at the bottom of Tinder.com, and you create your account after entering the code.

If you already have an account

Tinder's steps for an existing member are short.

  1. Go to Tinder.com in a browser and sign in.
  2. Tap the profile icon.
  3. Scroll down and tap Promo Code.
  4. Enter the code and submit it.
  5. If you are asked for card details, enter them and follow the prompts on the screen.

Sign in with the same login you use on your phone. The code attaches to the account you are signed into on the website, and you want it on the one you actually swipe on.

If you are new to Tinder

The route for a first-timer starts at the bottom of the page instead.

  1. Go to Tinder.com and find Promo Code in the footer.
  2. Enter the code.
  3. Choose how you want to sign up and create your account.

Because the account gets made in the same sitting, give it a minute of thought. Sign up with an email or phone number you will still be using in a year. That is the login you will need every time you come back.

Read the screen before you enter a card

Tinder may ask for card information as part of redeeming the code. Before you submit, read what the page actually tells you. Check which tier you are getting, for how long, and what the screen says will happen when the offer period ends.

That is thirty seconds of reading, and it saves you the surprise of a charge you did not plan for. Also make a note that this purchase was made on Tinder.com rather than through the App Store or Google Play. When you want to check or change it later, you will know where it came from.

Time the discount

A discount on a month you are too busy to use is still a wasted month.

If you have a choice about when to redeem, pick a stretch when you are home and have a few free evenings. The point of paid time is more women seeing you, and that only turns into anything if you are around to answer them and free to meet.

A discount multiplies what is already there

The paid tiers change how many women see you. They do not change what those women see.

So before you redeem, do the free work first. Lead with a recent, clear photo of your face in daylight. Drop anything blurry, anything with sunglasses covering your eyes, and anything where she has to guess which man in the group is you. Swap any list of adjectives for one specific detail about your life, the kind of thing she can picture and ask about.

a dating coach's advice on online dating keeps coming back to testing. Try something, change it, try again. A promo month is a cheap test, but it only tells you something useful if you go in with your best set.

Is a discount a reason to pay at all?

A code makes paying feel like a bargain, which is exactly why it is worth a pause.

a dating coach is blunt that men who refuse to spend anything on dating usually cost themselves more than they save. A drink, a cover charge or a paid tier can be money well spent. He is just as clear that you test what you are doing before you scale it up.

So run the free version properly for a week or two first. Notice roughly how many of the women you like match back, and how many of those reply when you write. If a fair share do, the account works, and a paid month buys more of something that is already working. If almost nobody does, a discount only makes it cheaper to be passed over by more people.

Using the paid time well

Most men burn a paid month by swiping for hours and answering nobody. Do the opposite.

Keep sessions short and frequent. Like the women you would genuinely take out. When you match, reply that day with a question about something in her pictures, a place, a dog, a race number, anything real. When the conversation is moving, suggest a specific plan: a named bar, a day, a time.

At the end of the period, count how many of those conversations became dates. That number, not the number of likes, tells you whether paying is worth it for you. If the code will not go through at all, Tinder lists a handful of reasons, from a typo to a code meant for another country to a subscription you already have running.