The rule is simple and men break it constantly: the output has to be you on a good day, not a better looking man who shares your haircut. Start from recent, clear source shots, keep your face, build and height exactly as they are, pick ordinary settings over glossy ones, and throw out anything that makes a friend pause before answering. The first date is where every gap between the images and the man gets found.
What actually gives a generated set away
Almost nobody spots the technology. What they spot is the inconsistency.
Six images where the light is perfect in all six. A jawline that is slightly different in each one. Skin with no texture at all, the way a magazine cover has no texture. Hands that are almost right. A watch that changes wrists. Clothing that fits better than clothing fits.
Individually none of that is damning. Stacked together it produces a specific feeling, which is that something is off without anyone being able to name it, and that feeling is far worse than an average photo. An average photo is forgettable. An uncanny one is a reason to close the page.
Start from your pictures, not from a stranger's face
Everything downstream depends on what you feed in.
Use shots from the last year or so. Use ones where your face is lit from the front and visible without squinting. Use a spread rather than six from one afternoon, so different angles and different expressions are represented. If every source shot is the same head tilt in the same kitchen, the output will keep producing that man in new outfits.
Avoid heavy filters, sunglasses, hats, and group shots as source material. Anything obscuring your face makes the result drift toward a generic one, and generic is exactly the failure being avoided.
Include at least one honest full body shot. Without it the generator tends to invent a build, and the build it invents is always leaner and taller than the one you walk in with.
Keep your face, your build and your height as they are
This is where the temptation sits, and giving in to it costs more than it pays.
Every adjustment is a promise you have to keep in a coffee shop in nine days. Slimmed down, jaw sharpened, hairline moved forward, half a head taller. All four are easy to ask for. All four produce the same evening, where she spends the first five minutes adjusting to a different man rather than talking to you.
There is also the quieter cost. A man who knows his images are stretching it behaves differently on the date. He is watching her face for the moment she notices instead of running the conversation. Whatever the images bought him, that behavior spends it.
Improve the things that are genuinely improvable: light, clothing that fits, a setting that suits you, an expression that is not braced. Those are true statements about you on a good day.
Choose ordinary settings over studio gloss
The instinct is to ask for the impressive version. The rooftop bar, the mountain summit, the tailored coat in golden light. Six of those in a row read as a catalogue rather than a life.
Ordinary works better because she can check it. A daylight street, a table outside a cafe, a park on a grey afternoon, your own kitchen. She is trying to work out what a Wednesday with you looks like, and a Wednesday does not happen on a rooftop.
Vary the clothes and vary the places. A set where every image is a different outfit in a different spot reads as different days, and different days read as a real person.
What the lighting and the hands give away
Two things are worth checking closely on every image before it goes anywhere near an app.
Lighting first. Look at whether the light on your face agrees with the light in the background. A face lit softly from the front in front of a harsh backlit street is the single most common tell, and once you know to look for it you cannot stop seeing it.
Hands second, along with everything near them. Fingers, cuffs, glasses, jewelry, the rim of a cup. Generated details fall apart at the edges more often than in the middle. Zoom in on the corners of each frame, not the face.
Also read any text in the shot. Signs and logos come out as near words, and a near word in the background is the thing her friend will notice when she passes the phone across the table.
Mix real ones in, and cut the near misses
The strongest set is not fully generated. It is a few generated images doing the heavy lifting, with two or three real ones sitting alongside them.
A slightly worse real shot buys credibility for the better ones. A phone photo of you at a friend's barbecue, taken by somebody who was not trying, tells her the account belongs to a man who goes to barbecues.
Then be ruthless. Anything that makes you hesitate goes. Anything where you have to explain why it looks like that goes. Five images you are confident about beat eight where two are questionable, because she only needs one to start doubting the rest.
The check before any of it goes up
Send the whole set to a friend who sees you often, with no explanation, and ask one question: does this look like me?
Not does it look good. Does it look like me. A friend will hedge on quality and will be perfectly honest about resemblance, which is the only thing at stake here. Anything he pauses over, cut. What is left is the set worth using.
Written by Matthew Stevens, Co-Founder & Head Coach. More than half a decade coaching men across the US and worldwide.
Everything here comes out of real coaching work: the approaches, dates, texts and profiles we go through with the men we coach.