A Raya membership is something you buy after you are accepted. It renews automatically, for one, six or twelve months, at one of two levels: a standard Membership or the pricier Raya+ Membership. The exact price of each is shown in Raya's App Store listing and on the purchase screen in the app. Raya's terms say it can raise or lower its fees or add more tiers at any time, so the number on your screen when you buy is the one that counts.

What you are paying for

The membership is the core purchase. Raya's App Store listing describes it as a 1, 6 or 12 month plan that renews automatically, available to accepted members.

There are two levels. The standard Membership is the base option. Raya+ is a separate, more expensive membership that sits above it. On top of both, Raya sells a few smaller extras one at a time, and you can leave those out when you work out what the app costs you.

Why nobody can quote you a firm price

Search for Raya's price and you will find numbers quoted with total confidence, many of them old. Raya's terms say it can raise or lower fees and create additional tiers of membership at any time. That makes any figure you read somewhere else a snapshot at best.

The only price that matters is the one in the App Store listing or on the in-app purchase screen on the day you buy. Look there, and read what each option includes before you pick one.

Choosing a plan length

The plan lengths fit different situations, so choose by your situation rather than by whatever looks cheapest.

A one-month plan is a trial. It suits a man who wants to see whether the women on Raya in his city are worth his time before committing. A longer plan suits a man who has already tried it, knows it produces dates and expects to be around to use it.

Before choosing, look at your calendar. A month you spend mostly traveling for work, moving house or buried in a project is a month of membership you will barely use. Start the clock when you can actually give the app some attention.

Because every plan renews automatically, put the renewal date in your phone the day you buy. Renewing should be a choice you make, not something that happens to you.

Standard or Raya+

Raya+ costs more than the standard membership. What it adds is listed on the purchase screen, and that list is what you should judge it by, since Raya can change its tiers.

The sensible order is to start on the standard membership and use it properly first. If after a real stretch you find yourself wanting exactly what Raya+ adds, upgrade then. Buying the top level on day one pays for features before you know whether you need them.

Is it worth paying for at all

a dating coach has a blunt argument about paid dating apps. The company makes its money from the people who pay, so it has every reason to keep its paying members happy and make the fee feel worth it. That does not mean paying always works. It means paying is a reasonable bet, worth testing honestly.

His advice is to test anything inexpensive rather than argue about it in theory. Try it, watch what it actually changes, and drop it if it changes nothing. For a membership, the measure is not how many likes you sent. It is how many dates ended up on your calendar.

Getting your money's worth

A paid membership starts costing you from the first day, so be ready before you start it.

Have your photos sorted and your Instagram current before you pay, since those are what women on Raya see first. If you sort out your photos after paying, you spend the first weeks of your membership fixing things you could have fixed for free.

Then use it like you are paying for it. Answer women promptly, keep your first messages short and about her, and suggest a plan once a conversation is clearly going well. A membership that turns into a couple of good dates is cheap. One that turns into a pile of stalled chats is expensive at any price.