There are two ways to get this wrong and men split fairly evenly between them. One leaves almost everything empty and hopes the images carry it. The other fills in every available box, at length, and produces something that reads like an application.

The useful number is smaller than the second group thinks and much larger than the first group hopes.

Section 01

What an empty box signals

A blank answer is not neutral. It is read, and what it is read as depends on how many other blanks sit next to it.

One skipped item means nothing. She will not notice. Three or four in a row lands differently: this man either did not care enough to write two sentences, or he has nothing to say. Neither is a thought you want her having while she is deciding.

There is a harsher version of the same read. If your images are strong and everything written is blank, it reads as someone coasting on how he looks. Some women find that fine. Most of the ones who are looking for something serious have met that man before and are actively filtering him out.

Section 02

The floor is three, answered properly

Three good answers is enough. Not three lines of filler, three actual answers with something of yours in them.

Three is enough because of how she reads. She is not studying the page. She is scanning until something makes her stop, and one sharp line will do that. Two more give her a rough sense of who you are and something to reply to. Past that, each extra answer adds less than the one before it, and a weak one costs you more than a blank would.

If you only ever write three, write them well and leave the rest alone. An account with three sharp answers and six blanks outperforms one with nine mediocre ones, every time.

Section 03

Why filling every single one is worse

The instinct is that more information means a better chance she finds something she likes. That is not how any of this gets read.

A full page of text has three problems. She will not read all of it, so your best line is competing with your eighth best line for her attention. The volume itself signals that you are trying hard, and trying hard is the one thing this format punishes. And the more you write, the more surface area there is for something to put her off, because every extra sentence is another chance to say something she disagrees with.

There is also a tone effect that is easy to miss. Nine answers in a row reads as someone explaining himself. Three reads as someone who picked the interesting parts and did not feel the need to cover everything.

Section 04

Which profile prompts to pick

The ones you pick matter more than the count.

Choose the ones you have a real answer to. That sounds obvious and almost nobody does it. Men pick whichever prompt reads well on the page and then manufacture an answer for it, which is backwards. Read the full list, find the three where an actual memory comes to mind immediately, and use those.

Favor the ones that produce a scene over the ones that produce a claim. "The one thing I want to know about you" produces a claim. "A life goal of mine" produces a claim. Anything that asks about a specific moment, meal, trip, or opinion produces a scene, and a scene is both more interesting and much easier to reply to.

Avoid the two traps. Do not use a prompt to list requirements: nothing shrinks your options faster than a line about who should not swipe. And do not use one to be edgy for its own sake. A joke that only lands for a certain kind of person will cost you everyone else, and it is never worth the trade on the only page she reads.

Section 05

Two lines, not two paragraphs

Length per answer matters as much as how many you write.

One or two lines is the target. Long enough to have a real detail in it, short enough that she finishes it without deciding to. A four line answer reads as an essay in a space that was not built for essays, and it drags the page down with it.

The exception is the one answer you really do have a story for. Let that one run slightly long. One longer answer among three short ones reads as emphasis. Three long ones read as a man who cannot stop.

Section 06

What to do when you have nothing for one

Leave it. This is the part that trips people up.

An honest blank is better than a filled box with nothing in it. "I love food" and "just ask" are worse than empty, because they occupy a slot, prove you had nothing, and cost you the one thing a blank does not: her attention on a line that says nothing.

If you want the slot filled, go find a real answer instead of writing a placeholder. The last thing you cooked, the last thing you argued about, the last thing you did on a Saturday that you would do again. That is where the real answers live, and it takes about five minutes to dig one out.

Section 07

The count, plainly

Three at minimum, five or six as a comfortable maximum, each one or two lines, every one of them containing something a stranger could not have guessed. If a seventh cannot meet that standard, leave it blank.