The honest answer is that no single figure is safe to quote. Numbers about race and reply rates circulate widely and differ from one source to the next, because they come from different apps, cities and groups of people. What is safe to say is short. Race can change a man's starting position on an app. An average over thousands of men says little about one man. And most of what decides his results is still in his hands.

Why we are not quoting a number

Many men search for a percentage, and many pages hand them one. We checked the sources we work from, and none gives a figure we can verify, so we will not make one up.

Be wary of any page that does. A single number about race and replies usually comes from one app, in one place, in one stretch of time, and it gets repeated long after those conditions have changed. It also tends to be quoted without the part that matters most: how large the other differences were between men in the same group.

What an average hides

An average describes a crowd. It does not describe the man in front of you.

Within any group of men, results differ. Some get many replies and some get almost none. A man with a sharp photo set and a warm first line can do better than a man the average favors, and the reverse is just as true.

So even if a statistic is accurate, it answers the question "what happens across everyone" and not "what will happen to me." Only your own numbers answer the second one.

Where race shows up first

Race tends to matter most in the first few seconds. On an app, a woman looks at a face and decides whether to keep looking. In that moment her assumptions, her familiarity and her past experiences all play a part. In person, attraction can change once she hears you speak and sees how you carry yourself.

That makes the first photo the place where the effect is largest, and the place where you have the most room to change the result. It also means the effect is a starting position, not a verdict on your finish.

What the apps say about race

Apps describe their own handling of it in different ways.

Tinder says that race, ethnicity, income and religion play no role in its algorithm. It names its inputs instead: your location, age and preferences, the interests you add, anonymized cues from your photos, and your likes and nopes.

Hinge lets members set an ethnicity preference, which it says is private and only acts as a filter. Hinge says it added the option after frequent requests from minority groups. Those members wanted a partner with shared cultural experiences. Hinge also says it has a zero-tolerance policy for racism.

Here is what that means for you. If a woman has set a firm preference you do not fit, the two of you may simply never appear in each other's feeds. You will not know it happened, and it is no verdict on you as a man. It is one reason among many, along with distance and age, that a given woman is not in your feed.

What you control

Most of what decides your results sits outside any statistic. a dating coach says he has heard "I'm too short" and "I'm the wrong skin color" for twenty years of online dating, and his answer is to look at the photos first. He says it is less about the symmetry of your face than about how you look in a photograph. Good light, good clothes and a good angle can do a lot.

Work through the list in order.

  • Lead photo. A clear, recent shot of your face, in daylight, relaxed, with nobody else in the frame.
  • The set. Two or three more that show how you actually spend a week, in different outfits and places.
  • Grooming and fit. A good haircut and clothes that fit your shoulders photograph well on everyone.
  • First line. One specific detail from her page and a question she can answer in a sentence.
  • Pace. Move from a few messages to a plan, such as a coffee near where you live.

Test with your own numbers

Pick one change at a time. Swap your lead photo, run it for a week, and count the women who liked you, the ones who answered and the plans that came out of it. Then change the next thing.

That is the only statistic that will ever tell you something about you, and it costs nothing. a dating coach also advises testing two apps at once, because each has its own mix of people, and a man can do poorly on one and well on another.

When the market is the problem

Sometimes the honest finding is that your area is a hard one. A small town or a very uniform neighborhood can have fewer women open to men outside the majority, and nothing you do to your photos fixes the size of the pool.

If you suspect that, widen your range, try an app with more people in your city, and add places where you meet people in person. Warmth, humor and an easy manner change the way people respond once they are across a table from you. Changing the market is a reasonable answer. Deciding you are doomed is not.

Do not let a statistic make the decision

The risk in reading statistics on race is the conclusion a man draws from them. Once he decides that women do not go for men like him, he stops changing anything, because the story has already explained his results.

Use the information as a reason to put more care into the first photo and the first line, and to test where your effort pays. Then ask questions that have answers. Are my photos strong? Do I come across as tense? Is this market a hard one for me? Each one points to something you can do this week.